How long sellers have to respond
Understand response deadlines and what happens when a seller does not reply.
Upfrica Help CentreUpdated Jul 22, 2026
Each case shows its current response deadline. The time allowed can vary by issue type, urgency and policy.
For sellers
- Open the case as soon as a notification arrives.
- Respond to the specific issue and upload relevant fulfilment evidence.
- Complete requested actions before the displayed deadline.
- Ask for clarification inside the case rather than ignoring it.
If the deadline is missed
- The case may escalate to Upfrica staff.
- A decision may be made using the available order and evidence record.
- Seller Protection or payout eligibility may be affected.